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How the Heisman is balancing tradition with innovation in NIL era
Since the NIL era began five years ago, college sports have seen plenty of change. All the while, the Heisman Trophy has remained a constant as one of college football’s great traditions. But even the Heisman needs to stay innovative, said CEO Jeff Price, who took over in January to help lead that charge. There’s
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- Yahoo SportsHow the Heisman is balancing tradition with innovation in NIL eraSince the NIL era began five years ago, college sports have seen plenty of change. All the while, the Heisman Trophy has remained a constant as one of college football’s great traditions. But even the Heisman needs to stay innovative, said CEO Jeff Price, who took over in January to help lead that charge. There’s