# Route 66 is 100 this week. Are its small-town businesses celebrating? > HelixNews · Web page: https://helixnews.one/story/898452 · All pages for agents: https://helixnews.one/llms.txt 1 outlet covering · First listed: Los Angeles Times, Nov 11, 2026, 5:00 AM · Read it: Entrepreneurs along the Mother Road hoped that the centennial would reinvigorate the route — and the towns that rely on it. ## Who's covering it In the order they published: - Nov 11, 2026, 5:00 AM: [Route 66 is 100 this week. Are its small-town businesses celebrating?]() — Los Angeles Times (Newspaper, United States) Entrepreneurs along the Mother Road hoped that the centennial would reinvigorate the route — and the towns that rely on it.