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‘I Play Rocky’ writer says rival studios balked at ‘advertising another studio’s franchise’
Fortune(subscription required) ·
Fifty years after Rocky, a Stallone biopic that started as an indie spec script gives Amazon MGM a fresh way to sell a $1.9 billion franchise.
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- Fortune(subscription required)‘I Play Rocky’ writer says rival studios balked at ‘advertising another studio’s franchise’Fifty years after Rocky, a Stallone biopic that started as an indie spec script gives Amazon MGM a fresh way to sell a $1.9 billion franchise.