# The psychology of saving electricity: How comparisons can curb consumption > HelixNews · Web page: https://helixnews.one/story/308945 · All pages for agents: https://helixnews.one/llms.txt 1 outlet covering · First listed: Phys.org, Nov 10, 2026, 5:20 PM · Read it: Simple psychological interventions are often enough to encourage people to change their behavior—and this is also true when it comes to saving electricity. A new study by Mannheim-based consumer psychologist Dr. Yavor Paunov and colleagues shows that comparing one's own electricity consumption with that of others as well as practical energy-saving tips can help reduce energy consumption. ## Who's covering it In the order they published: - Nov 10, 2026, 5:20 PM: [The psychology of saving electricity: How comparisons can curb consumption]() — Phys.org (Science news) Simple psychological interventions are often enough to encourage people to change their behavior—and this is also true when it comes to saving electricity. A new study by Mannheim-based consumer psychologist Dr. Yavor Paunov and colleagues shows that comparing one's own electricity consumption with that of others as well as practical energy-saving tips can help reduce energy consumption.