# Oura to acquire AI-native primary care startup Counsel Health for $625M

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4 outlets covering · First listed: TechCrunch, Nov 10, 2026, 1:23 PM · Read it: <https://techcrunch.com/2026/11/10/oura-to-acquire-ai-native-primary-care-startup-counsel-health-for-625m/>

The deal comes a few weeks after Oura postponed its up to $2.2 billion IPO indefinitely, citing “uncertainty in the IPO market.”

## Who's covering it

In the order they published:

- Nov 10, 2026, 11:55 AM: [Oura agrees to acquire AI and on-demand doctor tool Counsel Health for $625M, and says Q4 revenue grew 153% YoY to $533M and FY 2026 revenue grew 92% to ~$1.75B (Mark Gurman/Bloomberg)](<https://www.techmeme.com/261110/p37>) — Techmeme (Aggregator, United States)
- Nov 10, 2026, 1:23 PM: [Oura to acquire AI-native primary care startup Counsel Health for $625M](<https://techcrunch.com/2026/11/10/oura-to-acquire-ai-native-primary-care-startup-counsel-health-for-625m/>) — TechCrunch (Digital news, United States)
  The deal comes a few weeks after Oura postponed its up to $2.2 billion IPO indefinitely, citing “uncertainty in the IPO market.”
- Nov 10, 2026, 3:40 PM: [Oura is acquiring medical AI chatbot startup Counsel Health](<https://www.theverge.com/gadgets/1031284/oura-counsel-health-acquisition>) — The Verge (Digital news, United States)
  Oura announced its quarterly earnings today and said it agreed to acquire Counsel Health for $625 million, after adding the company's AI chatbot to its app earlier this year. Counsel Health calls itself an "AI-native primary care company," using the app to deliver AI-generated responses and insights based on users' health data reported from their
- Nov 11, 2026, 11:31 AM: [Health Care Roundup: Market Talk](<https://www.wsj.com/articles/health-care-roundup-market-talk-ab29df4c?mod=rss_markets_main>) — Wall Street Journal (Newspaper, United States)
  Find insight on Novartis, GSK, Bayer and more in the latest Market Talks covering the Health Care sector.
